Mark Eckert



Growing up, wanting to be in the music industry, I thought I’d be on cocaine by my late 20s - but found myself instead, on quickbooks, and leading a team.

Funny how the world works.

In my production career, I've worked on records for artists such as Future, Lil Baby, Joji, DaBaby, August 08, Offset, Rvssian, JuiceWRLD, and more.

In my music supervision career, I've worked on advertisements for brands such as Burberry, Adidas, and Tom Ford.

I’ve also worked on hundreds of tracks, projects, and ideas w/ ppl that went nowhere. #howbowdah

I currently own THAT NINETIES KID - a holding company hell-bent on fixing really weird, annoying problems in the music industry.



Find me

 


No hype, 
Just strategy
to help you win
in the music industry.  


I write Anti-Business Music Business. It’s for music people who care about strategy, stability, and building lasting careers that don’t burn out in five years. No ego. No hype. Just the 80/20 of what actually works. Stuff I learned from mentors, from fucking up, and from building profitable lifestyle businesses in the music industry (say wha?)

22,000+ people already enjoy reading this shit. You probably will too.

You can subscribe below to gain access to ‘erythang. 



Read my spiels





Watch my Youtube Channel


Watch  



Work with me and my team


Check out my portfolio companies 



Distribute your music into 100+ of the world’s top music libraries. Keep 100% of your earnings. 
Detect stolen samples, hidden Content ID traps, and sketchy royalty-free loops in any uploaded track — automatically.
A holding company hell-bent on fixing really weird, annoying problems in the music industry.
Sell your catalog thru the same private brokerage JuiceWLRD, Lady Gaga, NSYNC, Morgan Wallen, and Zach Brown have used.